A jewellery campaign,
in motion.
AI jewellery photography and video brought together through model portraits, product details and atelier storytelling. A portfolio study assembled from Keith Hafez’s Alep London campaign visuals.
AI-generated showcase. The model and atelier scenes are illustrative campaign imagery.
- The brief
- Explore how bridal jewellery can become a coherent visual campaign through AI imagery and short films.
- The visual direction
- Deep green, velvet, warm gold, model portraits and close views of jewellery detail.
- The finished showcase
- Ten campaign films, two showreel formats and still images selected from the source footage.
Jewellery in motion.
Selected Alep London footage, edited into a DLM studio showreel. Play to watch.
One visual world.
Four ways to tell the story.

From sketch to showcase
A short atelier narrative moves from a design sketch and stone-setting scenes to a presentation-box reveal and a model wearing the finished look. These are illustrative AI campaign scenes, rather than documentary footage of jewellery manufacturing.

Jewellery on the model
Model portraits place necklace and earring designs within a consistent luxury setting. Green interiors, eveningwear and warm highlights create a recognisable visual family across the films.

Colour-led campaign directions
Sapphire, emerald, yellow and pink colour directions show how a campaign can move between different jewellery stories while retaining its brand atmosphere. Close views bring the stone shapes and arrangements into focus.

The product in close-up
Product presentation and macro details complement the model imagery. Box, velvet and close-up sequences give the jewellery its own moment within the wider campaign.
Explore the full campaign films.
The original creative sequences, prepared for website viewing. Alep London branding remains part of the campaign films.
From sketch to showcase: atelier story
23 seconds · AI-generated campaign film
Sapphire tones: model and necklace detail
15 seconds · AI-generated campaign film
Emerald tones: bridal campaign
13 seconds · AI-generated campaign film
Diamond bridal set: model and macro film
10 seconds · AI-generated campaign film
Pink pear stones: jewellery campaign
15 seconds · AI-generated campaign film
Yellow pear stones: bridal campaign
10 seconds · AI-generated campaign film
Diamond jewellery: model film
8 seconds · AI-generated campaign film
Yellow floral jewellery: detail film
12 seconds · AI-generated campaign film
Sapphire tones: portrait campaign
15 seconds · AI-generated campaign film
Yellow pear earrings: box-to-model film
10 seconds · AI-generated campaign film
Bring your collection
into focus.
DLM AI Studio creates AI jewellery campaign imagery, product visuals and short films with the judgement of a jewellery specialist. Share your design references and the story you want to tell.
Discuss a project